For your role
An advisor for every commercial stakeholder
Margo serves the whole commercial chain across mid-market industrials and distributors. Pick your seat and see exactly what changes for you.
Choose your seat
What changes for your role
Sales Rep / Key Account Manager
Margo watches your book, so you walk into every account knowing where it stands.
Know which customers to focus on and which are quietly losing volume in time to react — and negotiate from fact, not reflex.
Focus your week
See which accounts are growing, which are slipping, and where your time moves the needle — before the quarter closes.
Catch volume loss early
Margo flags a customer losing volume while there’s still time to call — not at the post-mortem.
Negotiate from fact
Walk into the deal room with the margin and revenue behind the account in hand, not a gut feel.
Regional / Segment Sales Manager
Margo turns a region of accounts into a clear read on where to coach and where to celebrate.
See which reps are underperforming and need support — and where success deserves recognition — and coach on margin, not just bookings.
Coach on margin, not just bookings
See the margin behind the revenue, rep by rep, so coaching targets the number that actually matters.
Spot who needs support
Margo surfaces the reps and territories drifting off target in time to step in.
Recognise what’s working
Find where success deserves recognition — and what good looks like, to spread it.
Commercial Director / Head of Sales
Margo hands you the commercial picture before the meeting, ranked by what to act on.
Walk into every review knowing where margin moved and which segments, channels and accounts to act on — and turn the monthly report into decisions, not a rundown.
Know where margin moved
Price, discounting and cost — and the segments, channels and accounts behind each, ready before the review.
Turn the report into decisions
Replace the monthly rundown with a ranked list of the few moves worth making.
Act while it matters
Catch the slipping account or eroding channel in the month it happens, not two quarters later.
Product / Product-Line Manager
Margo decomposes each line, so you steer on the margin you actually keep.
See what’s happening in each product line, where to focus, and where to help the commercial team drive sales — deciding on net margin, not headline revenue.
Decide on net margin
See the margin behind each line, not just headline revenue — so focus goes where it pays.
Find the lines slipping
Margo surfaces the product lines underperforming and where the erosion is coming from.
Back the commercial push
Spot where to help sales drive volume on the lines that grow margin.
Business / Commercial Controller
Margo does the margin bridge, so your time goes to the decision, not the spreadsheet.
Stop rebuilding the margin bridge by hand; deliver leadership a report that actually drives decisions, and route the slip to the owner while there’s still time to act.
Stop rebuilding the bridge
The margin walk computed deterministically every period — no more morning in a spreadsheet.
Deliver a report that drives decisions
Hand leadership a ranked, narrated read, not a factual rundown of last month.
Route the slip to its owner
Send the right account or line to the right person while there’s still time to act.
CFO / Finance Director
Margo gives finance the margin narrative and the early warning, both grounded in the audited engine.
Get the margin story and the board narrative automatically — and spot a withdrawing account or a leak in the month it happens, not two quarters later.
The board narrative, automatically
The margin story explained and ranked — defensible, traceable, ready for the board.
Early warning on leaks
Spot a withdrawing account or a margin leak in the month it happens, not the quarter after.
Numbers that hold up
Every figure traces back to the audited engine — the AI explains, the engine computes.
Managing Director / VD
Margo keeps the whole commercial picture in view, so your team acts on exactly what matters.
The margin picture ready for every review, with the few customers or segments quietly draining margin surfaced — so your team acts on exactly those.
The picture, ready
Where margin moved and why, across the business, before every review.
The few that matter
Margo surfaces the handful of customers or segments quietly draining margin — so effort lands there.
The analysis, done
Margo does the work across the business, so your team spends its time acting, not assembling.
Pricing Manager / Commercial Excellence Lead
Margo does the hunting, so you spend your time closing the leak, not finding it.
The leakage hunting and realisation tracking done for you — so your time goes to closing the leak and acting on it, not finding it.
Leakage hunting, done
Margo surfaces unrealised price, discount leakage and cost you didn’t pass through — recover what’s quietly leaking.
Realisation tracking
See whether the increase actually stuck, by segment and customer, without rebuilding the analysis.
Spend time on the move
Your hours go to closing the leak and acting, not assembling the picture.
See what Margo surfaces for your role
Book a 30-minute demo and we’ll show you where your margin is moving — and where to act.